Northern Ireland Tourist Board + AvBrowne
We were invited to once again join forces with Thinking Place and create a new brand for Armagh and The Navan Centre.
A special, timeless place with many things to see and do, Armagh is a unique, calm and refreshing destination which offers a concentrated and layered experience whether you are working, living or playing there.
Our new identity is the representation and embodiment of ‘new Armagh - ‘your oasis in the heart of Ireland’ - reflected visually. Its design reflects the tranquillity, gentleness and significance of place that is Armagh. There is restful movement, interest and a peace about the feelings it evokes. While lyrical it is also strong, while historical it champions change. The colours embrace an urban core, rural surroundings, heritage and modernity - a modern context for traditional values.